Anjali Merchant
Marketing Strategist
Anjali joined Viget after 1.5 years at a Charlottesville start-up that focused on currency exchange, where she left as Marketing Manager. Outside of work she enjoys spending time with family, weekend trips/getaways, and trying new recipes and restaurants.
Other Interests
- Food/Cooking
- Travel
- Writing/Editing
10 Loves
32 Posts
RSS-
Translating Viget’s History to Facebook Timeline
Recently, I took on the task of updating our Viget Facebook account to the new Timeline layout. Now, I don’t just mean clicking the “Get Timeline Now” button, but actually using it…
-
Black Friday and Cyber Monday Numbers Are In
According to IBM Coremetrics Benchmark Reports, 2011 was a huge success for Thanksgiving weekend shopping. Online spending and mobile traffic took the cake with big increases from 2010. Black…
-
Focus on Conversions, Not Traffic
-
Are Creepy Ads Effective?
-
7 Ways Google Analytics Can Help Inform Design Decisions
-
Brand Consistency and Social Media
-
What Does the Future Hold for Apple’s iAds?
-
Super Bowl Ads are Back Baby!
-
Dayparting - a Hidden Gem
-
Change is Good
-
Google Launches Improved Realtime Search
-
Middle School Marketing Recap: Getting Blog Coverage
-
Middle School Marketing: Motivations Behind Using Foursquare (and the like)
-
Facebook Profiles Now Link to Community Pages
-
Middle School Marketing: Balancing Strategic and Tactical Work
-
Vintage Ad Browser
-
Middle School Marketing: 10 Predictions for 2010
-
PPC Summit Chicago
-
Yahoo! and Bing Search Marketing Agreement - What’s the Deal?
-
Improving Local Search Listings
-
Post Purchase Follow-up is Priceless
-
Google’s Sponsored Links Move on Over
-
Establish Your Brand’s Message Before Jumping into Social Media
-
7 Tips for Writing Effective PPC Ad Copy
-
What can the New AdWords Interface Search Query Report do for You?
-
Middle School Marketing Recap: Is Twitter the Ultimate Emotional Branding Tool?
-
Nifty Little Analytics Tool
-
Finding the Perfect Match Type
-
Middle School Marketing Recap: Interest-Based Advertising
-
Link and Display Advertising Research Tools
-
Middle School Marketing: Old School vs. New School PR
-
Intro and Landing Page Best Practices
1 Talk
-
Value-per-user and channel analysis
Value-per-user and channel analysis