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Challenge
Ahead of public availability of the title, continue building excitement around the latest addition to the Quake franchise with a digital experience that is quintessentially Quake.
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Solution
A digital destination with grit, verticality, and mayhem that further reveals the types of the Champions that inhabit the arena-style, first-person shooter, and invites fans to explore more.
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Results
A thrilling next look at the built-for-eSports title, firing up Quake veterans and new fans alike for the release of the competitive fragfest and yielding 55,000 email signups the day the site launched.
Quake needs no introduction. Quake set the standard for multiplayer competition over 20 years ago. Built for eSports and featuring a fierce roster of warriors, Quake Champions — developed at id Software in conjunction with Saber Interactive — made its presence known as the latest entry in the Arena series. Ahead of Quake Champions' official release, Viget partnered with Bethesda Softworks®, a ZeniMax® Media company, to build excitement for the upcoming title and reveal more of the gameplay, timed with the annual fanfest, QuakeCon.
Areas of Expertise
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The Champion’s in the Details
We leveraged Quake’s high-res, stunningly detailed assets to make the site sharp, stylish, and drool-worthy.
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Stacking the Tech
We used Contentful and Laravel to power the site. It’s proven to be a tech stack that can deliver the flexibility and power a site like Quake Champions needed.
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55,000
email signups the day the site launched
Summary
The new site explodes with Quake’s trademark grit and mayhem, while giving players tantalizing insights into the eSports-focused gameplay. 20-year Quake veterans and new fans alike are fired up for the release of the competitive fragfest.
