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Viget's MVP Toolkit
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In January, Viget hosted a webinar with recommendations for how companies should approach, plan, and execute a minimum viable product (MVP) as a crucial first step when building a new digital product. The webinar also covered how any organization can use an MVP to validate the initial ideas with key stakeholders and early users to ensure the long-term success of a product.
As Viget’s Director of Product Management, I truly enjoyed sharing some of the lessons we’ve learned and strategies we’ve adopted here at Viget over the last 23 years, guiding startups and global organizations through creating user-tailored MVPs -- from research to definition to delivery. You can watch the webinar recording via this link, where you’ll also find the deck and additional resources.
I also recommend checking out a few recently-published articles from my colleagues on the Viget team on what makes early-stage startups and agency partnerships work and how much an MVP will cost.
Let us know if you have any questions or want to share your ideas!
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Articles We Love
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How To Look At A Product From All Angles Before Launching
by Roman Kumar Vyas via Forbes - Small Business
“For the next products we launched, we conducted a practical analysis of demand during the minimum viable product stage, and it worked. We managed to find the balance between ’interesting’ and ’in demand.’”
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What We’re Up To
We worked with an early-stage entrepreneur to turn his vision of a simpler business modeling tool into reality. Resolution can now approach its supporters on Kickstarter with a clear proof-of-concept. Tap above to read the full case study.
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What can a Tweet from Minnesota Vikings quarterback, Kirk Cousins, teach us about brand perception? Viget’s Brand Writer, Gray Gill, explains why closing the gap between your brand positioning and perception is so important. Click above.
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NoVA Code & Coffee Meetup (an inclusive, informal co-working session) will be Sat., 2/25, at Viget HQ in Falls Church, VA. All skill levels are welcome. You bring a laptop; we will provide the coffee. To learn more and RSVP, click the image.
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Viget swag from our recent Winter TTT is shared among the team and their pets. Doesn't the blue bring out her eyes? Read more about the most recent quarterly meeting by clicking the cute puppy.
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Related Articles From Us
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Zach Robbins, Partner & EVP of Client Strategy
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Liz Quann, Former Senior Digital Strategist
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Kate Trenerry, Client Strategy Director
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Careers
Some of the best Viget employees started off as Viget newsletter subscribers. Do any of our open roles sound like a fit? We'd love to hear from you, and the talented folks in your network.
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Contact Us
We help transform organizations with modernized software and optimized digital experiences. If you’re looking to build or improve a digital product, contact us.
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Contact Us
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Washington, DC Metro
105 West Broad Street
4th Floor
Falls Church, VA 22046
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Durham, NC
309 E. Chapel Hill Street
4th Floor
Durham, NC 27701
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Boulder, CO
1002 Walnut St.
3rd Floor
Boulder, CO 80302
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Chattanooga, TN
1404 Cowart St.
Chattanooga, TN 37408
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