Meet the Makers Webinar: LeBron
When LeBron James became one of the top 10 scorers in NBA history, ESPN's editorial team wanted to create an engaging and interactive experience powered by data. They turned to Viget, a trusted partner and data visualization leader, to give life to this idea. We created an interactive experience exactly 38,991 pixels tall, one pixel for each point LeBron is predicted to score during his career, and optimized it for engagement and sharing.
During this webinar, you’ll hear from Zach Robbins (senior strategist), Elliott Munoz (art director), and Greg Kohn (developer) as they talk about rapid prototyping, designing for performance, and close collaboration (often via Slack) with one of the most accomplished editorial teams in media.
Questions we'll answer:
- How was the concept formed?
- What were the constraints?
- What ideas didn’t make it in?
- How does the data visualization work?
- What were the results?
- How did the Cavalier’s Coach Lue change the production schedule last minute?
Whether you’re a strategist, designer, developer, or just a sports fan, join this webinar and get the inside story from the makers themselves.
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