Laura Lighty
Shining a light on what makes us human. With an undergraduate degree in design and research from Pratt Institute, Laura is fueled by tea and curiosity for deeply understanding people to create more meaningful experiences.
Being raised by an engineer and psychologist gave Laura a love for tinkering, problem solving, and active listening. Now, she uses these skills to facilitate design, research, and storytelling that is more contextual, participatory and, most of all, human.
Laura’s Articles
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Big Prompts & Beagle Power: How We Built an AI Language App in 24 Hours
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The Keys to Successful Concept Testing: Testing
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Musings on the ROI of Product Design
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The Keys to Successful Concept Testing: Prototyping
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The Keys to Successful Concept Testing: Planning
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Build a Stronger Product, Rooted in Mixed Methods